Graduate Resource Center
Information and research needs of graduate students.
The Center caters exclusively to the information and research needs of graduate students. It is located at the 3rd floor of the Isabelo de Los Reyes building.
GRC Objectives:
- The GRC shall provide UP Baguio graduate students support services to help them meet their academic requirements.
- It serves as a center for the dissemination of information relevant to graduate studies.
- Through the GRC, UP Baguio hopes to enhance the library resources for its graduate programs.
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Electronic Books
BUSINESS ADMINISTRATION
ACCOUNTING I: Introduction to Financial Accounting
Introductory Accounting (Idiot’s Guides)David H. Ringstrom, CPA, Gail Perry, Lisa A. Bucki | 2016
Principles of Business: FinanceRichard Wilson | 2017
Handbook of Consumer Finance ResearchJing Jian Xiao | 2016
Change the Story, Change the Future: A Living Economy for a Living EarthDavid C. Korten | 2015
Essentials of Finance and Accounting for Nonfinancial Managers
Handbook of Research on Behavioral Finance and Investment Strategies: Decision Making in the Financial Industry
BA 170 : Marketing Management
Handbook of Research on Global Fashion Management and Merchandising (**API)
Measuring what we spend : toward a new consumer expenditure survey
CRM Project Management Handbook: Building Realistic Expectations and Managing Risk
BA 172: Marketing Communication
Socio-Economic Perspectives on Consumer Engagement and Buying Behavior (**API)
Handbook of Research on Global Fashion Management and Merchandising (**API)
Integrated Marketing Communications
Integrated Marketing Communications: the Holistic Approach
Advertising Promotion and Other Aspects of Integrated Marketing Communications
BA 173: Consumer Behavior
Socio-Economic Perspectives on Consumer Engagement and Buying Behavior (**API)
Handbook of Research on Global Fashion Management and Merchandising (**API)
CRM Project Management Handbook: Building Realistic Expectations and Managing Risk
Hospitality Marketing and Consumer Behavior
Consumer Behavior & Marketing Strategy
Deception in the Marketplace: the Psychology of Decepcion Persuasion and Consumer Self-Protection
People and Products: Consumer Behavior and Product Design
Persuasive Imagery: A Consumer Response Perspective
Fashion Branding and Consumer Behaviors: Scientific Models
Consumer Behavior : Buying, Having, and Being
Consumer Behavior, Wayne Hoyer_2012
Consumer Behavior, Wayne Hoyer, 2010
Consumer Behavior_RAI Tech University, 2007
Consumer Behavior (Kardes), 2011
Online Consumer Psychology: Understanding and Influencing Consumer Behavior in the Virtual
Consumer Behavior: Building Marketing Strategy, 2016
ECONOMICS
Economics as Applied Ethics : Fact and Value in Economic Policy
Handbook of Research on Sustainable Development and Economics
Entrepreneurship
Competitive Strategies for Academic Entrepreneurship: Commercialization of Research-Based Products
Enterprise Management Strategies in the Era of Cloud Computing
Enterprise Risk Management Models
Emergence of the Urban Entrepreneur: How the Growth of Cities and the Sharing Economy Are Driving a New Breed of Innovators
Handbook of Research on Business Ethics and Corporate Responsibilities
Human Resource Management
Human Resource Management: Text and Cases
Contemporary Human Resource Management : Text and Cases
Human Resource Management Set: Concepts, Methodologies,
Organizational Crisis Management: the Human Factor;
Strategic Human Resource Management and Employment
Relations;
Human Resource Management in Education: Contexts, Themes,
and Impact (Leadership for Learning Series)
Knowledge Management
Corporate Memory: Records and Information Management in the Knowledge Age
Knowledge Management for Competitive Advantage During Economic Crisis
Leading the Unleadable: How to Manage Mavericks, Cynics, Divas, and Other Difficult People
Insider Threat : Detection, Mitigation, Deterrence and Prevention
Economic Modeling, Analysis, and Policy for Sustainability
Sage Encyclopedia of Corporate Reputation
East Asian Business in the New World: Helping Old Economics Revitalize
Business Infrastructure for Sustainability in Developing Economies
Integrating Art and Creativity into Business Practice
Measuring Sustainable Development and Green Investments in Contemporary Economies
Advanced Project Management : a complete guide to the key processes, models and techniques
Cases on Successful E-Learning Practices in the Developed and Developing World
Marketing Management
Socio-Economic Perspectives on Consumer Engagement and Buying Behavior (**API)
Handbook of Research on Global Fashion Management and Merchandising (**API)
Islamic Perspective on Marketing and Consumer Behavior: Planning, Implementation and Control (**API)
Measuring what we spend : toward a new consumer expenditure survey
CRM Project Management Handbook: Building Realistic Expectations and Managing Risk
Head First PMP : A Learner’s Companion to Passing the Project Management Professional Exam
A Guide to the Project Management Body of Knowledge (PMBOK® guide)
Sales and Marketing Management
Business: Accounting, Finance, Management & Marketing
Marketing Management, Millennium Edition
Strategic Management
Competitive Strategy: Techniques for Analyzing Industries and Competitors
Handbook of Research on Emerging Business Models and Managerial
Strategies in the Nonprofit Sector
Strategic Management: A Competitive Advantage Approach, Concepts and Cases
Strategy Safari: A Tour through the Wilds of Strategic Management
General Management
Eat, Sleep, Innovate: How to Make Creativity an Everyday Habit Inside Your Organization
Leading in a VUCA World: Integrating Leadership, Discernment and Spirituality
Managing VUCA Through Integrative Self-Management : How to Cope with Volatility, Uncertainty, Complexity and Ambiguity in Organizational Behavior